You’ve already shown that you are a true insurgent – with the mission, mindset and customer obsession that got you here.
But the playbook that worked yesterday is starting to break.
The company is growing fast. The organisation hasn’t caught up yet.
Decisions slow down. The leadership team pulls in different directions. The culture that once felt obvious now needs protecting. The structure that worked at 20 or 30 people starts to strain.
For many founders this is the first real growth crisis. It often shows up when companies jump from 30 to 50 people – and again around 100+.
Your arms can no longer stretch around the whole company. You know more structure is needed, but how much – and in what sequence – isn’t always clear. You’re shifting from do-er to leader while the pressure on you and your team intensifies.
Strip it back and most scaling challenges have a human dynamic underneath.
That’s where I come in.
I work alongside founders at these inflection points – helping you strengthen the leadership team, shape the organisation for scale, and pull your best people through the turbulence as the company continues to grow.
Caroline has played a pivotal role in helping me as a Founder define, bottle-up and bring to life our Company culture. Quite simply, I could not have brought it to life at the speed we did, without her
Mike Callachan, CEO – Snappy Shopper
